Saskia Keultjes

walking the lines––













Client: 
PolicyGenius

Project
Premium Feelings – Insurance Cards from the heart

PolicyGenius wanted to give customers the option of sending their spouse a funny card on
Valentine's Day. I was one of five artists to design a Valentine's Day card to be distributed to in-force life customers via email and direct mail. Policygenius provided me with the copy, colour scheme and an example of my style to create a fun illustration.

Medium:
Print, Vector, Illustration

Project Link
All Art Direction, Creative and Copy was provided by PolicyGenius

Social Content Piece


Here some rough concept sketches from the first round didn’t make it through:










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